Fishing Direct NZ, a local tackle shop in Silverdale, is making waves in the community. Their motto, “Quality Fishing Gear Can Cost You Less,” isn’t just a slogan; it’s a promise. With a commitment to providing high-quality fishing gear at affordable prices, they’ve become a go-to destination for anglers of all levels.
Partnering with industry leader SHIMANO, Fishing Direct NZ offers a wide range of cutting-edge fishing technology and premium gear. From seasoned anglers to newcomers, the store’s knowledgeable staff provide expert advice to help you find the perfect gear for your fishing needs.
I recently had the pleasure of speaking with Andy, the owner of Fishing Direct. His passion for quality and his dedication to supporting the local fishing community truly stood out. Hearing his stories and insights was inspiring, and it’s clear that he’s committed to making top-notch fishing gear accessible for everyone.
S: How did the journey of Fishing Direct NZ begin, and what inspired you to start the business 18 years ago in Silverdale Village?
A: 18 years ago, my wife Angela and I opened the shop here in Silverdale Village. Angela works part-time handling our accounts and keeping the shop in top shape. Before we started, I’d managed several fishing stores and noticed a real need for a shop that provided quality fishing gear at fair prices, combined with expert advice. I wanted to create a place where anglers of all levels—whether they’re seasoned angler or just starting out—could find exactly what they need. We’ve built a great team along the way, including Dan and Zakk, who bring their own passion and expertise to the shop, helping us serve our customers every day.
S: What sets Fishing Direct NZ apart from other fishing stores?
A: What sets us apart is our commitment to customer service. We take the time to understand our customers’ needs and recommend the best gear for them. Our partnership with Shimano also gives us access to a wide range of high-quality products at the best price.
S: With summer approaching, are there any seasonal trends or fishing gear that customers should be aware of?
A: Summer’s a great time for fishing, and we’re gearing up for it! We’ll have a wider range of products, including gear for kids and women. We’ll also be highlighting new products and offering advice on the latest fishing trends, so no matter your experience level, you’ll find the right gear and guidance here.
S: How has being part of the Silverdale community impacted your business, and in what ways do you give back or engage with the local community?
A: Being part of the Silverdale community has been fantastic for us. We’ve grown alongside it, and it’s been wonderful to see more people taking an interest in fishing. We’re always here to offer advice and support to local anglers, and we actively participate in local fishing events. We also give back by supporting community initiatives and charities, including Hospice and other local causes.
Looking for high-quality fishing gear and expert advice? Look no further than Fishing Direct NZ, your trusted local fishing store in Silverdale!
📍 Address:
28 Silverdale Street, Silverdale 0932
📞 Phone:
09 426 0574
🕒 Opening Hours:
- Monday to Friday: 8:00 AM – 5:30 PM
- Saturday: 8:00 AM – 5:00 PM
- Sunday: 8:00 AM – 3:00 PM
🌐 Website: www.fishingdirectnz.co.nz
